Rebecca Yates Discusses Rising Costs | Ark Insurance Solutions

Ark Founder & CEO Rebecca Yates Addresses Rising Costs with the Wall Street Journal

Ark Founder & CEO Rebecca Yates Addresses Rising Health Insurance Costs with the Wall Street Journal

When The Wall Street Journal needed an expert voice on how Americans are responding to escalating costs of health insurance premiums, they turned to our founder Rebecca Yates for the local, human side of the story.

In her conversation with WSJ reporters Alex Ossola and Rachel Ensign, Yates shared what she’s been seeing as clients face policies that have ballooned in price—forcing some to make impossible choices between coverage and basic life essentials.

“I’ve had people telling me that they are just going to go completely without insurance,” said Yates. “And these are not people that have not used the system. I mean, we’ve had people that had a heart attack in the last year that have just said, ‘I can’t,’ because their premium went from $200 to over $2,200.”

Making Change at a National Level

This isn’t Yates’s first time bringing in-depth, firsthand knowledge into national healthcare discussions. She’s participated in a Healthcare.gov working group since 2017 and serves on the Utah Rare Disease Advocacy Council. The WSJ podcast is just one of the ways she has worked to address the challenging circumstances many Americans currently face in making decisions about their health care plan.

As Congress debates whether to restore subsidies, voices like Yates’ connect policy decisions to kitchen table reality, helping lawmakers understand what happens when skyrocketing costs prevent people from accessing adequate health insurance.

To listen to the podcast, click here.

Health Savings Accounts in 2026: Utah Tax Advantages and Strategies

Health Savings Accounts in 2026: Utah Tax Advantages and Strategies

Key Points:

  • HSAs offer triple tax benefits: deductible contributions, tax-free growth, and tax-free withdrawals for medical expenses
  • Bronze health plans now qualify for HSAs in 2026, combining low premiums with tax advantages
  • 2026 contribution limits are $4,400 (individual) and $8,750 (family), with an extra $1,000 catch-up for those 55+

Health Savings Accounts are one of the best tax breaks available. If you’re self-employed, run a business, or buy health insurance on your own in Utah, HSAs give you a way to pay for medical expenses with money that isn’t taxed.

Whether you use your HSA for this year’s prescriptions and doctor visits, or let it grow for decades to cover healthcare costs in retirement, an HSA turns an inevitable expense into a tax advantage. In the past, HSAs required specific types of health insurance in order to qualify. That’s changing in 2026, opening up this benefit to even more Utah residents.

The HSA Triple-Tax Advantage Explained

A Health Savings Account gives you three separate tax breaks. Here’s how it works:

You deduct contributions from your income. Every dollar you put into an HSA reduces your taxable income. This deduction applies whether you contribute through payroll or directly to the account, and you can take it even if you don’t itemize deductions on your tax return.

Your money grows tax-free. Once HSA funds are in the account, you can invest them just like you would in a retirement account. Most HSA providers offer investment options similar to what you’d find in a 401(k)—mutual funds, index funds, or other securities.

You pay no tax when you use it for medical expenses. Qualified medical expenses cover a wide range: doctor visits, hospital stays, lab work, mental health services, chiropractic care, medical equipment, and certain over-the-counter medications. The money can also be used for your spouse and dependents, not just yourself.

There’s no time requirement to use your HSA. In fact, you can let the money sit for years or even decades and still use it tax-free whenever medical expenses arise. And unlike flexible spending accounts, HSA funds don’t expire at year-end. They stay in your account until you need them.

At age 65, the rules of your HSA change. You can still use that money tax-free for medical expenses, but you can also withdraw for anything else without incurring a penalty. You’ll pay regular income tax on non-medical withdrawals, just like a traditional IRA. HSAs also don’t have required minimum distributions, either. The money can sit there as long as you want.

Utah Income Tax Benefits

In Utah, the deduction works identically on your state return as it does federally—contributions reduce your adjusted gross income, which lowers what you owe.

For self-employed individuals already managing self-employment tax, HSA contributions reduce multiple tax obligations. You’re already able to deduct health insurance premiums, but HSA contributions add another layer of tax savings that specifically addresses out-of-pocket medical costs. Both deductions can apply in the same year—they work together, not against each other.

The HSA deduction also reduces your adjusted gross income, which can potentially qualify you for additional deductions or credits. When you’re managing quarterly estimated taxes and tracking business expenses, HSA contributions become another tool for legitimate tax reduction while saving money you can use for medical care.

What Changed in 2026

All bronze health plans on the marketplace now qualify for Health Savings Accounts. Previously, only plans meeting specific deductible requirements worked with HSAs, which left out most bronze health insurance plans.

For business owners, HSA-compatible bronze plans can now be part of employee benefits. Employer HSA contributions are tax-deductible for your business, and the income is not taxed for employees. Lower-premium bronze plans cut your insurance costs while giving employees tax-advantaged savings.

2026 Contribution Limits2026 Contribution Limits

The IRS caps how much you can contribute to an HSA each year, and these limits adjust for inflation. They include your contributions plus anything your employer puts into your HSA. It’s important to know the current limits so you can maximize your tax savings while staying compliant.

For 2026, the limits increased from last year:

– Individual coverage: $4,400
– Family coverage: $8,750
– Age 55+: additional $1,000

If you’re contributing to an HSA for a family plan, the $8,750 limit really adds up over time. For example, if you contribute the maximum for 10 years with modest investment growth, you could have $120,000+ set aside tax-free for medical expenses—everything from orthodontics to retirement healthcare.

And if you’re approaching retirement, it’s not too late to take advantage of this benefit. You can start building a fund now specifically for Medicare gaps, prescriptions, and potential long-term care. The age 55+ catch-up adds another $1,000 per year.

Finding HSA-Eligible Plans in Utah

To open and contribute to an HSA, you need qualifying insurance:

Bronze and Catastrophic marketplace plans: Any Bronze or Catastrophic plan purchased from the health insurance marketplace or directly through insurers now qualifies.

Traditional high-deductible health plans: Plans with at least $1,700 deductible (individual) or $3,400 (family), and out-of-pocket maximums no higher than $8,500 (individual) or $17,000 (family) also qualify for an HSA account.

If you’re generally healthy, a bronze plan with low monthly premiums might make the most sense for you. You save on premiums every month, put the difference into your HSA, use it for occasional medical expenses, and let the rest grow.

If you have regular medical needs, you’ll want to sit down and run the actual numbers to see what plan works best for you. Our team here at Ark Insurance can help.

Why Opening an HSA Account is a Good IdeaWhy Opening an HSA Account is a Good Idea

Every dollar that goes into an HSA account instead of taxes is money you get to keep. Medical expenses happen eventually for everyone, and paying for them with pre-tax dollars beats paying with money you’ve been taxed on.

By allowing bronze plans to become HSA-eligible, the new change this year removes a significant barrier. Now, you don’t have to choose between affordable monthly premiums and tax advantages. Lower premiums plus tax-deductible contributions equals more money in your pocket.

Ready to explore HSA-eligible plans? We can help you find individual and family health insurance options that work best with your provider network and savings goals. We’ll walk through the actual costs based on your situation, and help you consider all the options.

Get in touch with us today.

Navigating the complex world of health insurance can be daunting. The Ark Insurance Solutions team has the skill and experience to guide you. We’ll help you compare health plans to make the best decision based on your unique circumstances and budget. Give us a call at 801-901-7800 or click here to schedule an appointment with us.

Pharmacy Coverage Changes for Utahns with Regence BlueCross BlueShield Individual Health Insurance Plans

Pharmacy Coverage Changes for Utahns with Regence BlueCross BlueShield Individual Health Insurance Plans

Regence BlueCross BlueShield of Utah has announced a major update to premium payment and pharmacy coverage policies (for people with individual, not group, plans) that you should be aware of:

What’s Changing

  • Shortened grace period for pharmacy coverage when full premiums are unpaid
  • Updated monthly pharmacy claim processing during grace periods

A recent Regence memorandum to insurance brokers explained that they were forced to make the change due to increasing fraudulent enrollments. The memorandum stated:

When these members who haven’t paid any premium fill a prescription, all of our members absorb the cost. These unpaid prescription costs get distributed across all members through higher rates. This change ensures everyone pays their fair share while maintaining grace period flexibility.

Key Changes by Member Type

APTC Members (Advanced Premium Tax Credit)

  • Pharmacy coverage is suspended after 30 days if premium isn’t paid
  • Grace period remains 30-90 days, but prescriptions will not be issued according to plan documents after day 30
  • Members who pay between days 30-90 must pay out-of-pocket for prescriptions, then submit claims for reimbursement

Direct Members

  • Must pay premium by the 7th of each month to maintain pharmacy coverage
  • Autopay typically processes on the 5th (or nearest business day)
  • Payments after the 7th require out-of-pocket prescription costs and claim submission for reimbursement

If you have additional questions or need help navigating what these changes mean for you, contact Regence BlueCross BlueShield of Utah or ask us here at Ark Insurance Solutions.

Health Insurance Insider – January 12, 2026

What is health insurance, really? It isn’t just a monthly bill—it’s your protection against the unpredictable.

⏳ TIME IS RUNNING OUT! ⏳
Open Enrollment ends in just **3 DAYS** on January 15. This is your last chance to secure coverage for 2026.

Insurance exists to keep a medical emergency from becoming a medical bankruptcy. Did you know even a $500 medical bill can land on your credit report and impact your score for seven years?

From an unexpected ER visit or an appendectomy to life’s big moments like having a baby, health events don’t check your calendar first. Whether it’s a sudden illness or a long-term diagnosis, insurance is there to protect your bank account, not drain it.

Protect yourself. Protect your family. Don’t leave your financial future to chance.

Don’t wait until it’s too late:
🔗 Visit Ark-Ins.com
📞 Call us at 801-901-7800

Talk to a real, local human today who truly cares about your peace of mind.

Health Insurance Insider – December 20, 2025

Thought you missed the Open Enrollment deadline? Deep breath—you’re not too late! 😮‍💨

While the December 15th deadline has passed, the door isn’t closed yet. You still have until January 15th to secure your 2025 health coverage or make necessary changes to your current plan.

At Ark Insurance Solutions, we know that sometimes you don’t realize a plan isn’t working until you try to use it. You can still fix your coverage if:

🩺 Your doctor isn’t in the network of the plan you chose.
💸 Your new monthly premium is more expensive than expected.
📉 You received a surprise bill you weren’t prepared for.
⏳ Or… you simply forgot to enroll in time!

The Fine Print: Any changes made now will be effective starting February 1st. 🗓️

A word of advice from the pros: Please do not wait until the last week! Historically, enrollment systems tend to “break” or slow down right at the finish line. We want to get your coverage settled long before the January 15th rush to ensure everything goes smoothly. 🛠️

Health Insurance Insider – December 11, 2025

🚨 Don’t Fall for “Junk Plans” (Indemnity Insurance)! 🚨
Are you confused by Indemnity Plans? They’re often called “junk plans” for a reason! At Ark Insurance Solutions in Salt Lake City, we’re here to expose the risks and protect you from coverage gaps.
Key Takeaways from Today’s Talk:
⚠️ High Risk, Low Coverage: Indemnity plans are not designed to be your full medical coverage. They leave your “back end exposed,” meaning you could face unlimited out-of-pocket costs for major medical events.
⚠️ The Fine Print is HUGE: Watch out for disclaimers that warn they may not cover essential services like prescription drugs, preventive care, or maternity care.
⚠️ Misleading Costs: When a plan says “Physician Visit $100,” it often means that’s all the plan pays, leaving you responsible for the rest of the bill!
🛡️ Protect Your Family & Your Finances!
Before you enroll, make sure you’re getting a fully insured product with the robust coverage you need. Stop gambling with your health!

Health Insurance Insider – December 4, 2025

Protect Yourself from Marketplace Scams! 🚨

❌ Most Common Scam Warning:

Unexpected Phone Calls/Texts: If someone calls claiming to be from HealthCare.gov or “The Marketplace” to “update your info”—HUNG UP! The Marketplace will not call you unless you’ve given explicit permission (which is usually mail, text, or email).

Unethical Broker Access: Even if someone has legitimate credentials, they should never misuse their access to view your sensitive information without permission.

✅ How to Protect Yourself: If you receive a suspicious call or text, or if you believe you’ve been scammed:

1. Report it immediately to HealthCare.gov. We can’t fix it if we don’t report it!

2. Ark Clients: Contact us directly! We will write up the report and ensure it gets into the right hands for enforcement.

Don’t let fraudsters compromise your coverage or your identity. Get expert, ethical help with your Utah health insurance enrollment.

📞 Call Ark Insurance Solutions Today: 801-901-7800

Health Insurance Insider – November 22, 2025

If you’re ready for a cost-effective health solution, let’s talk now. We specialize in creative plans and listening to your unique needs. Call us at 801-901-7800.

The Smart Move for Small Business: Group Health Insurance

Group Plans for Small Business
If you’re running a small business and relying on individual health insurance for yourself or your employees, you should know there are some big changes ahead. Serious increases are coming soon, and they are expected to hit individual health insurance hard. The businesses that prepare now are going to be in much better shape than those that wait.

Annual insurance check-ups are always a good idea, but what’s headed our way in 2026 isn’t your typical year-over-year adjustment. The enhanced premium tax credits that have kept individual marketplace coverage affordable are set to expire December 31, 2025, and that’s not very far away. There is still time to get ahead of these increases, but you’ll need to act fast.

Why Group Insurance Makes Sense Now

The waiver period is hereAlready, Utah’s individual market rates have jumped considerably. Stack that on top of the upcoming tax credit expiration, and people buying individual marketplace plans are looking at increases as high as 438% in what they’ll actually pay.

Utah has a much stronger group market with better benefits than individual plans, and group plans typically cost less per person. And unlike individual plans that lock you into specific enrollment windows, you can start a group plan at any time — which means businesses can sign up any time of the year. That flexibility matters a lot right now.

The Special Enrollment Window You Probably Don’t Know About

If you’re thinking about enrolling in group health insurance it’s a good idea to get it done sooner than later. A strategic window is closing soon, and it could potentially save you money. There is a small group Special Enrollment Period that runs November 15-December 15 each year, letting businesses start group coverage without the usual requirements.

During this window, you only need two eligible employees, and only one to enroll to get your group plan started, and you don’t have to contribute anything to premiums. You can get access to group rates and pay with pre-tax dollars.

Important datesHow We Can Help

The 2026 rate increases are fast approaching, but there is still time to navigate this transition smoothly. And if traditional group insurance just isn’t for you, there are other strategies we can explore — like Health Reimbursement Arrangements (HRAs).

Don’t wait until January 1, 2026, when individual premiums spike and you’re scrambling for solutions. Here at Ark Insurance, we’ve built a reputation on putting clients first, and we’re committed to finding the right plan for you and your employees. When you’re facing significant market changes like this one, having the right kind of expert on your side matters.

The window to lock in better rates is getting smaller. Get in touch with us today to explore your options.

Smart Strategies for Navigating 2026 Health Insurance Rate Increases

Smart Strategies

Health insurance rates are going up, and if you’re shopping on the individual marketplace, you’ve probably noticed. Utah’s market rates have already increased, and with premium tax credits set to expire December 31 we’re looking at additional increases for next year––which is why these aren’t your typical year-over-year adjustments.

At Ark Insurance, it’s our job to stay on top of these changes, and based on what we know so far there are a few strategies that might help you save some money.

The Big News: HSA Rules Just Changed (In a Good Way)

Starting January 2026, any bronze or catastrophic plan you buy through the marketplace automatically qualifies as HSA-compatible. This could be a real tax-saving opportunity.

Until now, a lot of bronze plans didn’t qualify for an HSA because of either high deductibles or copays. But with this new change, you can now pair an HSA with any bronze plan purchased through the healthcare.gov marketplace.

For 2026, you can contribute up to $4,400 for individual or $8,750 for family HSA coverage, all tax-deductible. If you’re over 55, you can tack on another $1,000. That money is tax-free for medical expenses, and rolls over every year.

Shifting Down the Metal Tiers

Metal TiersWhat happens when premiums go up? Customers drop their plans down a tier. Gold to silver, silver to bronze. We’re seeing a lot of people make these shifts, and it is one way to help reduce your monthly payment.

If you’re thinking of shifting tiers, keep in mind there is a trade-off. Expect higher deductibles and more out-of-pocket costs if you actually need care. This is where the HSA rules can be useful. If you’re moving to a bronze plan, you can set up an HSA account for medical expenses and save some tax dollars. It doesn’t eliminate the risk, but it does give you a better way to manage it.

This strategy works best if you’re relatively healthy and can handle higher upfront costs in exchange for lower monthly premiums. It’s not right for everyone, and we recommend a consultation to better understand how a lower tier would affect you.

Pay Close Attention to Networks

As rates increase, carriers are tightening their networks to control costs. Whether or not this will affect you will depend on where you live and your health insurance plan. So if you’re thinking about a cheaper plan, just know that it might mean fewer doctors and hospitals you can actually use.

Before you buy a plan at the lowest price, make sure to check:

  • Your current doctors and specialists
  • Your preferred hospital
  • Your pharmacy
  • Any medications you’re taking

What About Catastrophic Plans?

What About Catastrophic Plans?You might have heard the news that catastrophic plans are getting expanded. They used to only be available if you were under 30 or qualified for a hardship exemption. Now, they’re open to people making over 400 percent of the federal poverty level, and they also qualify for HSAs.

However, there is one problem. Most carriers haven’t filed these types of plans, and Utah does not have access to any catastrophic plans for 2026. It’s worth knowing about in case things change down the road, but unfortunately it isn’t a strategy you can use right now.

Why This Year Feels Different

If you feel like the health insurance landscape this year is a bit more confusing than normal, that’s because it is. The government shutdown and pending decision about expanding tax credits have created a level of uncertainty that is unusual, making it even more difficult to navigate important decisions about your healthcare. Staying current on rate filings, network changes, legislative updates, and carrier announcements is what we do here at Ark Insurance. When something changes mid-year or new regulations come through, we’re already tracking how it affects our clients.

Get in touch with us to figure out which strategies make the most sense for your situation. We’re here to help you sort through the noise and find coverage that works.

Navigating the complex world of health insurance can be daunting. The Ark Insurance Solutions team has the skill and experience to guide you. We’ll help you compare health plans to make the best decision based on your unique circumstances and budget. Give us a call at 801-901-7800 or click here to schedule an appointment with us.